Driven by research, Tourism Calgary's marketing efforts are focused on boosting awareness and business activity for our partners.
Marketing
Marketing
Things to Do Co-Op Marketing Campaign
Tourism Calgary’s 2024 Things to Do Co-op Marketing Campaign is now closed.
The 2025 campaign will officially run from April – December. Full details will be shared with partners in early 2025 so keep an eye on your inbox for a partner pitch presentation invite and Wave 1 opt-in details.
If you have any questions about the Things to Do Co-op Marketing Campaign, please contact Meghan Chapman, Coordinator, Marketing.
Important Information:
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Placements are allocated on a first-come, first-served basis
- Tourism Calgary will confirm your placement(s) upon receipt of your opt-in form
- You can opt-in to multiple placements/months in a single wave to align with your marketing strategy
- The campaign is composed of three (3) waves in which partners can participate:
- Wave 1: April, May, June - now closed
- Wave 2: July, August, September - now closed
- Wave 3: October, November, December - now closed
Things To Do Co-Op Campaign Resources
Opt-in Form
Campaign Flatsheet
Download the campaign flatsheet for a high-level overview of the campaign, buy-in opportunities, wave timing, and opt-in deadlines.