To maintain accountability, foster trust and build industry support, Tourism Calgary uses both quarterly and annual reports to communicate important information about Calgary’s tourism industry and about how the organization is achieving success as defined by its stakeholder community.
- Quarterly Destination Reports: A quarterly review of Calgary’s tourism industry and Tourism Calgary’s key activities.
- Annual Report: A review of Calgary’s visitor economy and Tourism Calgary’s key activities and performance.
- Calgary’s Destination Strategy: A stakeholder-led and endorsed strategy that outlines recommendations for making Calgary the ultimate host city.
- 2018-2020 Strategic Plan: A three-year strategy that outlines how Tourism Calgary is aligning its efforts to achieve the objectives outlined in Calgary’s Destination Strategy.
